Is David Pogue right? Has an entire generation abandoned print completely, and forever?
The NYT's popular personal-technology columnist offered that deeply discouraging assessment on Friday at Book Summit 2010 in Toronto -- at least according to several Twitter accounts of his keynote speech on "Reading: The Next Chapter."
Of course, we don't dispute the obvious facts. Print newspaper circulation is down everywhere, in some cases dramatically. In 2009, the NYT itself felt a 5 percent drop in Sunday circulation, with a near 9 percent slide on weekdays.
Maybe we at The NYTPicker have a skewed view of things, dependent as we are on the NYT print edition for our persnickety purposes. Plus, as most people have probably figured out by now, we're still in our early teens.
But really, does anyone know an actual college kid who still springs for the two-buck-a-day print habit? Do any newly-employed young Millenials of your acquaintance opt for the Weekender package and its inky pleasures? Or has an entire generation -- the one that will determine, finally, the permanent fate of print -- turned its back on the medium, never to return?
Sadly, we're pretty sure David Pogue got this one right.