Where were you when the blogs went out?
For the last 12 hours at least, the NYT's entire blog system has gone suddenly, quietly dark -- giving the paper's millions of online users no access to any of its 58 blogs' postings or archives.
Amazingly, not a single one of those readers has twittered the news, and the Great Blogout of 2010 has also escaped the notice of a vigilant army of media websites. Does this mean no one actually reads the NYT blogs?
Approximately 12 hours ago, the NYT twitter feed sent out this message to its 2.7 million followers:
We're working hard to get our blogs back up and running. Stay tuned.
It wasn't clear from that tweet when the blogout happened, although The NYTPicker recalls getting an error message on a blog as early as yesterday afternoon. That message can now now seen by anyone clicking on any blog.
Then, approximately 20 minutes ago, the twitter feed sent out a new message to its millions:
To our followers: We are still wrestling with the technology that powers NYT blogs. Sorry for the hassle, but we're working on it.
At this moment, no reader has any access to any NYT blogs or their archives.
There's now an Editor's Note on the NYT website that declares:
The blogs on NYTimes.com have been experiencing technical difficulties. DealBook posts can be found at nytimes.com/business.
Hurry up, NYT! We can't live without "Motherlode" much longer!