Got a story idea? Don't send an email to Jim Roberts, the NYT's digital news editor and the man in charge of the NYT's website. Don't try to tweet him, either.
If you need to get in touch, Roberts would really prefer it if you dropped off a letter in the mailbox. Maybe, if you're really lucky, he'll even write you back!
This information comes to us via Richard Laermer, an observant publicist who spotted and then tweeted on the irony of the listing from Cision's "Premium MediaSource" guide -- a resource used to list contact information for editors and reporters at major media institutions. Robert's page instructs potential contacts this way:
Roberts is the Digital News Editor and oversees the Web newsroom. He prefers to be contacted by mail.
Now, we have nothing against mail. Frankly, there's nothing we enjoy more than an envelope from Grandma in our mailbox, decorated with smiley-face stickers and the latest Cole Porter stamp from the U.S. Postal Service.
But when we've got an urgent tip to pass along to a to NYT editor -- a breaking news story for the NYT website, for example -- it's awfully inconvenient for us to root around in the kitchen drawer for a stamp, envelope, and pen, and make our way to the mailbox.
Next time we've got a scoop, we may just be forced to move that plant in the window and go meet with Bob Woodward instead.